Women’s health is one of the most significant medical categories covering a vast range of services and age ranges. While a subset of the overall women’s health arena, one of the most intense being maternal health, which includes obstetrics and labor and delivery.
This particular service line is not a ‘one and done’ offering. Consistent, monitored care is needed for nearly 2 years (including pregnancy and postpartum). However, the extra care patients need is not integrated into any typical pathway. Overworked doctors need to do something to make sure they receive what they need–make a referral, send for more tests, interpret data quickly, pivot treatment plans, the list goes on. But providers are spread thin. And with the global maternity payment so low, it’s near impossible to offer comprehensive correlating services easily or efficiently. Providers are asked to see more patients, more quickly.
At SimpliFed we’re changing the system
Technology innovation is everywhere, but you scarcely find it within Women’s health. But what if innovating workflows or technology to completely redesign it could save lives, increase providers productivity and actually decrease expenses? At SimpliFed we’ve developed technology that can streamline care for these overburdened providers. Technology that can connect a brick and mortar experience to a virtual one instantaneously. Technology that can in fact change a typical referral process of searching and clicking, to almost searching and clicking for you. We just need systems to lean in.
So what is the solution?
SimpliFed has developed a Maternal Health Operating System that clients can use to automatically send their patients to pregnancy and postpartum virtual monitoring and care–and it’s layered into the care experience they already provide. Our solution doesn’t just stop at easy referring, methods can mold and change with each specific clinic or system. Designed to be as integrated as each provider wants it to be, without overwhelming with more data and information. Our tailored, white-labled technology can actually improve outcomes for families, increase engagement, reduce friction and eliminate provider burden.
Why change our current state?
Because it isn’t working. Currently, the inability to quickly connect each patient to the correlating care they need like behavioral health, lactation, cardiology, etc. is slowing the system down. Maternal care is disrupted or not given at all. Women go without proper monitoring or follow up.
Here are some examples of what could happen: A newly published study by JAMA Internal Medicine said women who experienced “adverse pregnancy outcomes” also experienced an increased mortality rate that remained elevated nearly 40 years later. They listed some of these adverse outcomes as preeclampsia and gestational diabetes. The national rate for gestational diabetes alone has been increasing year over year, up to over 8% in 2021. The same goes for preeclampsia, experienced by 5% to 7% of pregnant persons. Thyroiditis, a serious postpartum condition, affects 5% of moms and if left untreated can lead to early menopause, mood swings and weight gain. But it can also lead to mental and emotional disorders causing an inability to think and/or depression. And let’s not forget postpartum depression affecting 1 in 7 of new parents.
All of these have serious downstream effects of course on the families, but on providers and health systems as well. Because of that insanely low reimbursement, little postpartum care occurs to screen, manage, and support these in the first place. This can result in over $5,000 of additional costs. Not to mention the extra strain on systems and providers to treat and care for emergency situations. Preventing and treating before it gets worse makes a lot more sense.
What can SimpliFed offer?
At SimpliFed, we’ve developed a series of intuitive technology solutions that can easily integrate to any healthcare system’s current workflows.
Here are some examples with use cases:
Multi-tenancy platform
Our specific multi-tenancy platform allows partners to maintain their brand and care experience. Our team seamlessly integrates into their existing workflows and can tailor offerings based on their organization’s needs.
Use case: A healthcare system wants their patients to feel as if SimpliFed is an extension of their clinic. We can layer in specific screenings and follow ups tied to their HEDIS and Quality goals.
Interoperability (Direct Trust, Smart-on-FHIR, HL7V2 and ADT monitoring)
Use case: SimpliFed is part of a health system's 28 week prenatal order set. Patients are referred to SimpliFed from an EMR system (SimpliFed has integrations with all major EMR systems including EPIC, ECW and Athena Health) and providers automatically receive notes concerning their patient's appointments with us.
Workflow builder
SimpliFed's workflow builder can deploy messaging and actions tied to each patient's individualized care pathway and care management.
Use case: We can alert the clinical care team if a patient's PHQ9 score is high or if a patient has suicidal thoughts to immediately escalate care.
Data and analytic tools
Because we can analyze structured data in a HIPAA compliant manner, we calculate risk and identify rising and high-risk patients, escalating as needing and decreasing our client burden.
Use case: SimpliFed monitors a new patient who shows signs of being at-risk for preeclampsia and reports back to her provider
Conclusion
What it can look like is easy. No matter the electronic medical record in use, our technology acts as a compliant plug-in. Nothing changes in a provider's day-to-day use except more time to treat and care for patients. And that's the design. We understand that providers want to simply provide care, and not spend time weighing through endless documents. At SimpliFed we take away the burden from overworked teams and manage it so they don’t have to.
Innovative technology that actually adds the human touch back into healthcare. Want to learn more? Contact us.
